Ivana Cajina

Crafting a new online portfolio.

Brand Identity

Squarespace Website

Ivana Cajina (“Von”) is a film and digital photographer based in Tampa, Florida. After doing business exclusively on Instagram for years, she wanted to create a portfolio website for potential clients to experience before reaching out. As a photographer, curation is your best friend when it comes to creating a website. Rather than sharing every photo you’ve ever taken, the more thoughtful approach is to categorize and segment for the sake of a seamless viewing experience. Von’s portfolio is a beautifully mixed bag of client types, subjects, and even visual formats, so we made it top priority to curate pages that would make browsing easy for visitors.